Urals Moving - Website Redesign
Goal:
Bring Urals Moving's online presence to the next level, helping to attract potential clients, improve site navigation, and increase lead generation.
Problem:
The previous website was not optimized for mobile, quote form was too complicated, resulting in poor user engagement and functionality.
Solution:
A complete redesign focused on user-friendliness and visual appeal to boost engagement and functionality.
Duration:
Completed within 1 month (March 2023).
Achievements:
The redesign led to a 24% increase in bookings and a notable improvement in customer retention (longer time on site and lower bounce rate).
Process:
The project included stakeholders interviews, reviewing & analyzing analytics, competitor analysis, sitemap development, wireframing, content creation, interactive prototyping, and responsive design implementation.
Shop Dreams Jumper - E-commerce Website
Goal:
Develop an engaging e-commerce platform for bedding and bathroom products, repositioning the company’s message to focus on sustainability and optimizing conversion funnels.
Problem:
The site needed an updated presence to showcase and sell products effectively, with an emphasis on eco-friendly materials and conversion optimization.
Solution:
Created a visually appealing, user-friendly e-commerce site using Shopify.
Duration:
3 months (June 2023 - August 2023).
Achievements:
Successfully built a strong online brand presence and streamlined the shopping experience.
Process:
Stakeholders interviews, created roject roadmap, handled branding and content creation, developed a style guide, conducted market research, wireframed and prototyped, performed usability testing, and implemented responsive design.
Khrystina Real Estate Agent - Website & Search
Goal:
Create a lead-generating website for a real estate agent.
Problem:
The current online presence was outdated, with poor performance in generating leads.
Solution:
Developed a website with efficient property search features, integrating the MLS database.
Duration:
February - March 2023.
Achievements:
Increased user interaction and lead generation by over 80%.
Process:
Stakeholders interviews, conducted competitor and marketing analysis, created project strategy, made wireframes and prototypes, conducted usability testing, and implemented a responsive design.
Wellington Perforated - Custom ERP
Goal:
Improving Wellington Perforated's production processes by developing enterprise resource planning (ERP) software.
Problem:
Production processes were manual and prone to errors, leading to inefficiencies and delays.
Solution:
Developed a custom ERP system to automate and coordinate production stages, improving efficiency.
Duration:
3 months (March 2020 - May 2020).
Achievements:
Enhanced operational efficiency and reduced production costs by over 20%.
Process:
Conducted stakeholder and user interviews, performed task analysis, created workflows, developed low-fidelity wireframes, conducted iterative usability testing, and created high-fidelity prototypes for final implementation.
Ukraine Medical Support - Website(Charity)
Goal:
Creating a platform to raise funds to support medical needs in Ukraine after russian full scale invasion
Problem:
We needed to create a platform that would help effective and emotionally engaging online presence to raise funds.
Solution:
Created an easy-to-navigate website that emotionally connects with users and encourages donations.
Duration:
March 2022.
Achievements:
Successfully raised over $3,000,000 CAD in donations and increased volunteer engagement.
Process:
Volunteer project involving quick design in collaboration with other volunteers, content strategy, prototyping, and responsive design.
GBS Food Equipment - E-commerce Website
Goal:
Boost sales and improve user experience for a food equipment e-commerce webite.
Problem:
The outdated design was leading to poor sales and low website performance.
Solution:
Revamped the website with a focus on user experience and brand identity.
Duration:
3 months (December 2019 - March 2020).
Achievements:
Increased quote rates by over 50%.
Process:
Stakeholder interviews, market research, sitemap and information architecture design, high-fidelity wireframing, prototyping, accessibility and responsiveness testing.
